I used three P letters, two circles, and one semi circle to form a dog and a kid’s face, which serve as the Pic+Pic logo. The logo transforms into other light-hearted images that reflect the fun nature of the product of the business, which is a selection of digital picture frames that showcase pets, children, or adults. Multiple colors enhance the playful branding of the Pic+Pic logo, stationary design, animation, and sales brochure.